About Gym Insight

Gym Insight is intuitive to learn, easy to use, and focused on the profitability of your business. It was created out of simple frustration for the products that existed at the time. Every one of them seeming to have been cobbled together to solve the problem of billing. But we wanted more than just a computer program to bill members for us – we wanted a solution! Gym Insight isn't just a bullet point list of features, it's a framework for membership organizations that solves the real problems you face every single day.

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Created by a gym owner for gym owners
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Created to focus on sales and revenue generation
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Created by an experienced computer engineer
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Created to make sales effortless
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Created to promote profitability
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Created to let you focus on running your business
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Meet Our Sales Team

Anthony Pasquale

Anthony Pasquale

Head of Sales

The longest-serving employee at Gym Insight since 2008, Anthony is known for his passion for helping gym owners thrive. Originally from New York, Anthony moved to Las Vegas at 21, working in sales at car dealerships before transitioning to managing gyms, where he met Gym Insight President Lawrence Fagan. This meeting sparked a collaboration that revolutionized gym management software.


Far from being a typical software salesman, Anthony offers invaluable guidance to help gym owners succeed at every stage of ownership, providing services such as gym audits to promote club growth. Outside of work, he enjoys spending time with family, DIY projects, flying drones, and working out.

Natalia Schulte

Natalia Schulte

Sales Manager

Natalia's lifelong love of fitness is apparent from her 15 years of experience as a Pilates instructor and personal trainer, holding a Balanced Body comprehensive certification, NASM CPT, and many other fitness certifications. Her specializations included post rehabilitation, active aging, and pre-and post-natal clients. She is still teaching Pilates in her hometown of Las Vegas. Having experienced the fitness and recovery benefits firsthand she will always be passionate about helping others experience a better quality of life through movement. Natalia's background also includes banking, technology sales, luxury hotel management, and Pilates studio management.


With the Gym Insight team since 2022, she loves helping gym owners streamline their operations and become more profitable while doing so. She also sings and has played multiple instruments throughout her life, but her main priority is her 3 beautiful children who are enthusiastic about fitness like their mom.

Company Timeline

2007

The Beginning

Lawrence Fagan builds an internal software program to streamline management of his five gyms. Names the gym management software “Insight.” Designs industry’s first correctly working door controller.

2008

It's Official!

Gym Insight LLC founded in Las Vegas Nevada.

2010

First Customer

Gym Insight Logo introduced


First install of Insight into a health club. Gym grew from 300 members to more than 1,200 members within a year.

2011

Expanding Out

Select team of private gym owners begin beta-testing software.

2012

The Basics

Official Gym Insight blog launched.


Location Dashboard goes live.


24/7 door system available.


Insight software now allows users to:


  • Visualize sales and membership data
  • Track/view commission sheets/reference reports for accounting payroll
  • Log personal training sessions
  • Track key metrics on dashboards
2013

Fully Functional

Insight V1 design provides a seamless platform for member management, billing, access, sales and payroll.


Sales Guru® V1 offers gym owners a painless one-minute sign-up process for new members.


Multi-club support simplifies switching between locations.


Gym Insight breaks the 1,000-client barrier.


Enters the Canadian gym market.

2014

Steady Growth

Integrates MailChimp into Insight platform.


Launches Automated Account Management services:


  • Credit card processing enhancements
  • Handle collections
  • Notify members of payment delinquencies

Calendar feature released.


Gym Insight grows to serve more than 2,000 fitness businesses.

2016

New Sales Tools

Sales Guru V2 available on mobile/tablet.

2017

Less Paper!

Insight Member Management grows functionality. Now includes:


  • Paperless contracts and digital signatures
  • Membership class reservations
  • Website calendar widgets
  • Automated task feature — eliminates yellow sticky notes!
2020

Member Portal

Member’s App launched as a web-based version.

2022

Mobile Phone Access

Unveiled Digital Keytags, a QR-encoded digital credential for secure door access.

2023

First Class App

Member’s App available as a free, app store app, providing door access, messaging, reservations, and member history.


Gym Owner’s Newsletter debuts

2024

Industry Best Access System

Introduces flat monthly payment plans with Price Lock Guarantee


Announces Recurring Scheduled Payments — perfect for automating payments by personal training clients and for club services.


Significant Insight Access upgrade — now runs in the background and during computer updates


Force Unlock and Remote Control available for mobile devices

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Just because your business is small doesn't mean your profits should be.
~ CEO Lawrence Fagan
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Try Gym Insight Today!

Don't put it off any longer. Take control of your business!

Simply fill out this form and we'll get you started, walk you through the features, or even just discuss your business and how to make it better!


We provide a 30-day money back guarantee. Discover for yourself why we're considered the easiest to use and best value gym management software on the market.